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About Project Curve Appeal
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Welcome to Project Curve Appeal! 
The Movement - The company.

 It is no longer a secret that the full-figured woman can be just as beautiful, classy, confident and sexy as smaller size women. It is also a documented fact that 40 percent of the women in this country are size 14 or larger. Project Curve Appeal Incorporated is on a national mission to correct the distorted perception of curvier women while empowering, educating and motivating them to celebrate their beauty, embrace their curves but also lead a healthy lifestyle. Project Curve Appeal was created by our parent company Toyl Events but has since morphed into it's own corporation and a full blown movement impacting the plus industry like never before. We have also developed lasting relationships with industry leaders like Ashley Stewart, Torrid and many more to celebrate women with Curve Appeal. We specialize in uniting plus size women, all respectable trendy vendors that cater to them, men that love them, size acceptance groups that promote health & beauty and other organizations with similar missions through our nation wide events,model camps, fashion shows, conventions and social media sites such as Ning and Facebook. You can support the movement by attending or participating in the national 2010 events that take place in Atlanta, GA and Las Vegas, NV. Register to be a guest here or a vendor here.

FOCA Models

One of the main misconceptions about Project curve Appeal is that we are a "Plus Model Agency". This could not be further from the truth. We are not an agency. However, we do have our own models called FOCA (Faces of Curve Appeal).  FOCA are our spokes models and brand ambassadors. They are the faces that you see all over the website and on the promotional materials. The purpose and goal of the Faces is simply to "lead by example" and give a face to the brand. More important than a street team, the faces are the "front line" to the community.

National 100 FOCA Project

Project Curve Appeal is in the process of building several FOCA teams around the country to spread the Curve Appeal Movement & represent the different types of women with Curve Appeal in the different regions when they unite at the national conventions. If you know you have what it takes to be a FOCA model, apply here.
Upcoming Events 
Register for upcoming events

5.21.10 - 4th Annual Bachelorette Expo (8PM)
The naughtiness returns for the fourth year in a row. Pink City Entertainment & Project Curve Appeal presents another great giant Bachelorette Party & Expo. This rated-fun event includes: novelty items, lingerie, pole dance instructors and other racy vendors. Ladies will shop, mingle, watch a hot fashion show, play exciting games, eat and drink; all while being  amused by sexy male entertainers. Just bring your wild side and your pocket-book and you're guaranteed to have an amazing night!  (This naughty affair is hosted by Venom.  Male revue will feature Silk The Exotic 1). See photo's from past Bachelorette Expo's here >> http://www.picturetrail.com/bacheloretteexpo
See a video from the 2008 show here>> http://www.youtube.com/bacheloretteexpo
Last but not least, register to participate here >> http://www.bacheloretteexpo.com/exclusive_bachelorette_expo


5.22.10 - National FOCA Model Training, ModelMe2 & Photo Shoot (9AM)
Diva 101 is in session! The Project Curve Appeal Glam team and affiliates, presents a giant photo shoot for all the photo frenzy fashionistas. For the first time ever, we are offering a photo editing class that teaches models how to edit raw images from photo shoots. There are limited spaces for all classes. Additionally, this event features photographers, makeup artist, models, runway coaches, stylist and more.  Some packages include professionally designed comp cards and personal web sites. This event will be held at the Spring 4th Event Center in Atlanta, GA, which is the same location of the May 2010 Atlanta PCA Expo, Fashion Shows & parties. Register here >> http://www.modelme.eventbrite.com/


5.22.10 - 3rd Annual Curve Appeal Beauty, Fashion & Health Expo (12PM)
The best full-figured celebration returns to Atlanta for the third time! Project Curve Appeal Beauty & Fashion Expo is one of the best well-known events that caters to the needs of full-figured women, sizes 12 to 26. This is a highly publicized, national convention/expo, fashion show and networking event that attracts sexy, confident, sassy, independent and sophisticated curvaceous woman. This expo offers a national platform that showcases fabulous and stylish clothes from some of the trendiest plus size designers and retailers. Additionally, it offers vendors that specialize in beauty services and products; fashion; bra fitting, body reshaping, style tips, makeup and hair advice, shoe fitting and most importantly; guidance on how to live a longer, healthier and happier lifestyle. There will also be an abundance of men that love and appreciate plus-sized women. This affair is truly like no other. Women everywhere are invited to celebrate the Project Curve Appeal movement, which takes place at the Spring 4th Event Center in Atlanta, GA. Register here >> http://52210.eventbrite.com/


5.22.10 - Curvy Masquerade Party (9PM)
Project Curve Appeal invites all fans and supporters of the PCA movement to its 1st themed party ever!  This event highlights the successful progress of the PCA movement. Food and drinks will be served.  Masks and semi-formal attire are required. This unique occasion will be held at the Spring 4th Event Center in Atlanta, GA. Register here >> http://52210.eventbrite.com/

10.1.10 - Bachelorette Expo (Vegas Takeover/ Show 5)
For the first time ever, the east coast and west coast will come together at the largest Bachelorette Party Expo in the U.S.! Vendors and entertainers from all over the country are encouraged to partake in this truly unique event. We are inviting thousands of ladies to the 2010 Vegas Take Over to celebrate being strong, independent, sophisticated and sexy women. Whether they are coming to indulge for their birthday weekend or to shop for the hottest novelties, lingerie, and accessories or even coming to support the Curve Appeal Beauty, fashion & health convention; this event will prove to be the most epic bachelorette party ever! Don't miss out on the excitement! Join us at the Riviera Hotel & Casino Monaco Tower, on the world famous Strip in Las Vegas, Nevada.
See photo's from past Bachelorette Expo's here >> http://www.picturetrail.com/bacheloretteexpo
See a video from the 2008 show here>> http://www.youtube.com/bacheloretteexpo
Last but not least, register to participate here >> http://www.bacheloretteexpo.com/exclusive_bachelorette_expo

10.2.10 - The West Coast ModelMe Experience (8AM)
Diva 101 is back in session! The Project Curve Appeal Glam team and national affiliates, presents a giant photo shoot for all the photo frenzy fashionistas. For the first time ever on the west coast, we are offering the ModelMe Experience and FOCA Camp the same day as the Curve Appeal Beauty, Fashion & Health Convention. This event will feature a photo editing class that teaches models how to edit raw images from photo shoots,  photographers, makeup artist, models, runway coaches, stylist and more.  Some packages include professionally designed comp cards and personal web sites. This event will be held at the Riviera Hotel & Casino on the famous Las Vegs strip! Food & drinks included in Medium to Extra large packages. Gift Certificates available if you want to give the experience away as a gift. Save $25 per person for groups of 6 or more. Register here http://westcoastmodelme.eventbrite.com/

10.2.10 - Curve Appeal Beauty, Fashion & Health Convention (12PM)
The National Curve Appeal Beauty, Fashion & Health Convention is an event that caters to the needs of full-figured women, sizes 12 to 26. This is a highly publicized, national convention/expo, fashion show and networking event that attracts sexy, confident, sassy, independent and sophisticated curvaceous woman. This expo offers a national platform that showcases fabulous and stylish clothes from some of the trendiest plus size designers and retailers. Additionally, it offers vendors that specialize in beauty services and products; fashion; bra fitting, body reshaping, style tips, makeup and hair advice, shoe fitting and most importantly; guidance on how to live a longer, healthier and happier lifestyle. There will also be an abundance of men that love and appreciate plus-sized women. This affair is truly like no other. Women everywhere are invited to celebrate the Project Curve Appeal movement, which takes place at the Riviera Hotel & Casino Monaco Tower, on the world famous Strip in Las Vegas, Nevada. See photo's from past shows here >> http://www.flickr.com/photos/pinkcityent/collections/

Check us out on youtube >>http://www.youtube.com/curveappealtv

Register for the Las Vegas Curve Appeal Convention >> http://curveappealconvention.eventbrite.com/

Are you the next Face of Project Curve Appeal????? Learn more about Curve Appeal's Spokes Model Opportunities here >> http://projectcurveappeal.com/national_foca_model_search

Questions, call 702-518-1722 or email info@projectcurveappeal.com

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Are you the NEXT Face of Curve Appeal? 
Click on FOCA Kim to Apply
Listen to the Official PCA Theme Song 
The Definition of "Curve Appeal":

Curve Ap?peal: [kurv uh-peel] -noun, the power to demand attention and change the distorted perspective of curvaceous women through fascinating charm and alluring confidence.
<a href="http://po.b5z.net/i/u/10025900/m/theme_song_final_version.mp3">Play the media using the stand alone Player</a>
Where to shop 
justmysize.com (Sara Lee Direct)
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